Advertisement/Marketing/Promotion: Great Voucher Place has a 100% strike rate for advertising, marketing & promotions purposes. This is so, because it reaches the hands of the desired demographics directly, constant recall due to the structure of the voucher sheets and WOM (word of mouth). This basic objective also carries a very affordable/ negligible cost for the campaign & an aggressive ROI. The campaign has thought us that every voucher reaches an average of 10 consumer eye balls.

Sales/revenue/business: Great Voucher Place “places” the entire business to the consumer as a discount/deal/offer listing platform. The consumer is targeted as a spending consumer that has multiple choices. The idea here is, look for the desired discount/deal/offer and visit the partner on real time basis. We spin this campaign not as an advertising/promotion or marketing campaign, but also a revenue generating campaign for the partner and a money saving campaign for the consumer. The Basic objective is unanimous and important. Consumer education is a must. But, the Technical Objective is the chink in the armor for the partners.